Students' Union Partnerships

10 March 2022

One of my favourite parts of my job is getting to know our Students’ Union partners (both our exclusive media partners as well as over 100 non-exclusive partners up and down the country) and building strong relationships with them. No two Students’ Unions are the same and it’s an honour to work alongside them to support them in meeting their aims as a Union and delivering the best student experience for hundreds of thousands of students across the country.

‘Working with Senga and the Crowd team has been an absolute pleasure over the past year. Quick, effective and friendly, we have been able to work on a number of projects together and look forward to many more!’

Jack Skeffington, Sales & Partnerships Coordinator at King’s College London

The last two years have reminded us how important relationships are both in and outside of the workplace. Building these relationships puts Crowd at the centre of the student market, benefitting both the Students’ Unions we partner with and the brands we work with.

For Students’ Unions it means we understand who they are as an SU and can bring engaging campaigns and activity their way that is right for their students. Where our exclusive partners are concerned we take on the workload of media sales, freeing them up to do more of what they do best in representing their students and enhancing the student experience. For brands it means we have the expertise and relationships to put their campaigns in the right place at the right time, in front of hundreds of thousands of students across the UK.

‘Working with The Crowd has enabled us to connect our members to new brands they have not previously had access to on campus. The team’s friendly customer-centric approach makes it easy to collaborate and deliver great results. We are looking forward to growing our relationship to deliver additional value to our members.’

Michael Nortey, Client Relationship Manager at Coventry Students Union

Right now we’re working closely with Students’ Unions to build a calendar of Freshers’ events in 2022, so if you’re a Union and you haven’t been in touch with your dates yet, or if you’re a brand looking to get in front of thousands of students this September get in touch with us here.

More insights

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The Crowd team have over 50 years of combined experience designing and executing Freshers campaigns. That 50 years includes many successes but also quite a few challenges that we’ve had to overcome. Whilst the uncertainty and imperfections of live campaigns is part of what we love, we’ve come up with a few simple steps that will not only provide the underlying context for the campaign but also the blueprint of how to execute it.
by Rachel Baxter 10 June 2024
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by Anthony Devlin 20 May 2024
After many years spent on the ground working as a seasoned Event Manager, now turned Campaign Consultant, Crowd's Anthony Devlin shares his top 10 compelling reasons why targeting students can be a game charger for your brand.
19 June 2024
The Crowd team have over 50 years of combined experience designing and executing Freshers campaigns. That 50 years includes many successes but also quite a few challenges that we’ve had to overcome. Whilst the uncertainty and imperfections of live campaigns is part of what we love, we’ve come up with a few simple steps that will not only provide the underlying context for the campaign but also the blueprint of how to execute it.
by Rachel Baxter 10 June 2024
Last week the Crowd team attended Youth Marketing Strategy London , a jam-packed two-days full of insights, data and inspiration in the ever-changing world of student and youth marketing. If you couldn’t make it along, here’s our top takeaways from YMS 2024:
by Anthony Devlin 20 May 2024
After many years spent on the ground working as a seasoned Event Manager, now turned Campaign Consultant, Crowd's Anthony Devlin shares his top 10 compelling reasons why targeting students can be a game charger for your brand.
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